I recently had the opportunity to work with a client on SEO for her site. One of the major considerations for SEOs is to replace image with text, on any landing page including the home page.  For some clients non in house SEOs must fight in house designers or other company silos for enabling design […]

From an SEO perspective, a site audit should show a client what improvements can be made for their site using search optimization and take into consideration many factors, including but not limited to the following; Effectiveness of any previous SEO work Title improvements on all major category pages Description improvements on all category, subcategory, content […]

I was watching the U.S. Open Tennis yesterday and learned that Janko Tipsarević had tattooed on his arm a quote from Dostoyevsky - "Beauty Will Save the World".  It was tattooed in Japanese, to make it even more beautiful. Up to that very moment my favorite tennis player had been someone else. Needless to say, […]

"Eddie Rosenthal  did wonders in search engine optimization in the web design and development of my website for my primary search term nurse observer--got me to page one of Google, what better example of the excellent service can I give?"

Those of you who know me know that i have thrown out as many web sites faster than i build them, so i am getting a little behind in my work. ( Have whatever image you want at the end of the last statement.). This time I am using the developers license for thesis and […]

When you search a lot during the day it is possible that the results you are getting are influenced by previous results, because of stored cookies on your machine. If you are an SEO you want to limit those results to what a typical user might see. You can change your search to see what […]

11 Reasons why your web site isn't getting traffic Overachieving graphics Poor copy writing Targeting the wrong market Not targeting any market Poor design Takes too long to load a page Too flashy and cutesy Using poor contrast in color mixing Poor credibility Poor font choice Navigation is non-uniform It's important to take the time […]

Add Search Engine Optimization to your Web Site Workbook & Plans for Search Engine Optimization Search tip about Text on the Page Text on the page: When you are writing text for your pages you should try to use your topical keywords throughout the entire page. Ideally you will have about 7% of the text […]

I wanted to shore up my understanding of Statistical Confidence Levels ( "shore up" is a joke, there is no shore, no beach, no nothing) so I contacted my brother in law, Paul Vogt,  who is a genius at this stuff, and asked him to explain... "So say you've got two sets of data from […]

I've been meaning to take the pure JavaScript code I had for a former incarnation of a Return on Investment form/calculator and turn it into a more robust application, using the Ajax model and a PHP handler and this weekend I finally got around to it. The form calculates results on revenue and profit and […]