July 17, 2011

Content Management for your Site

I've been using a php powered cms system by webassist corp to have clients be able to add and modify content on their websites. It recently went up in price, but it is a bit nicer than the older versions. So if you want to be able to modify your static sites ( any site that is not a wordpress site for example ) I can still recommend it, but it costs a bit more. I generally don't charge that much for installation, since its mostly upload time anyway, but the effort comes into play when the client decides to modify or have the ability to modify all their pages in all regions of each page. To do that requires some effort on my part, so called development time, and that is where the labor fee comes in. Generally I still believe the SEO ( search engine optimization ) for static sites is better than that for wordpress sites, but that may change, as the plugins for WP for SEO purposes are getting smarter, but they also require effort as well. Nothing is simple and straightforward, and does definitely require monitoring, research, comparison and competitive strategies, especially for the more difficult industry niches.

Of course having the CMS is just the first step. The client needs to take advantage of it, and learn to write or change text on a regular basis ( weekly is good, daily is better ) to let google know about its fresh content, as well as the update to the xml sitemap, to let google know about the fresh content as well.

Edward Rosenthal

Edward worked at Lawrence Berkeley Laboratory in the hills of Berkeley Ca in the 70's, where the current internet backbone was being developed. He consulted scientists and programmed in fortran, cobol, pascal, C, and Oracle and Informix 4gl's. He worked corporate in the city as a freelancer for 12 years. Higher Source Web Sites started developing web sites in 2001, while in the real estate business. He started blogging and developing sites for his colleagues and his company, then other Real Estate companies. His background in business programming, database administration, & software development made staying within the soft technologies more appealing than other choices. He lives in Santa Rosa Ca with his wife Pam and runs a beagle rescue with Pam, teaches chess, and loves music and cinema.

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