Category: Work
Writing Javascript into a WordPress Page or Post
Recently I was interested in writing some Javascript into a WordPress Page, and came across several differing ways to do this. The one that seemed the easiest to understand was one that was analogous to writing Javascript in a regular static page, and used shortcode to insert the Javascript. So here is an example of…
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What is a “Small Business” Thinking?
What is a “Small Business” Thinking? For this discussion let’s define your small business as having some or all of these views: You think the business will not grow It might grow as much as 5-10% a year You will always be there to push it along You will never expand your employees, if any…
11 Reasons Why Your Website isn’t getting Traffic
11 Reasons why your web site isn’t getting traffic Overachieving graphics Poor copy writing Targeting the wrong market Not targeting any market Poor design Takes too long to load a page Too flashy and cutesy Using poor contrast in color mixing Poor credibility Poor font choice Navigation is non-uniform It’s important to take the time…
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What is a Site Audit?
From an SEO perspective, a site audit should show a client what improvements can be made for their site using search optimization and take into consideration many factors, including but not limited to the following; Effectiveness of any previous SEO work Title improvements on all major category pages Description improvements on all category, subcategory, content…
Basic SEO after the designer has left the scene
I recently had the opportunity to work with a client on SEO for her site. One of the major considerations for SEOs is to replace image with text, on any landing page including the home page. For some clients non in house SEOs must fight in house designers or other company silos for enabling design…
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Broken Links
Recently I was asked to do some seo work as part of a larger marketing campaign, including email, social media and possibly part of a redesign. Over the course of a few hours of work i noticed i had some broken links to deal with. How do you find broken links and can you deal…
SEO perspectives – The G Life
I met with a friend today and she mentioned before our meeting she was having issues with her website, regarding it being findable. Since she was buying lunch i came prepared with some thoughts and printouts. While I was trying to explain some of the findings i happened to notice I was being met with…
30 Second Infomercial
I will arise and go now, and go to a higher source, And a small web site will I weave there, of html and css made. No animals will be hurt there, and no trees will be a-falling, And be careful of the arachnids crossing. For spiders crisscross there, to mark your business site, Or…